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Crisis Within: How Coppell Faced the Unthinkable
Sharon Logan recounts the 2010 murder-suicide involving the city's mayor and daughter—and the lessons it left for every communicator
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Will Hampton
Your Brand Lives or Dies by Trust
Also: Next session of GGF Office Hours set for Sept. 9
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Will Hampton
Crisis Comms in Real Time
When my phone buzzed with a text from Brian Ligon asking if I could help staff the Joint Information Center (JIC) in Kerrville, my first reaction was…
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Will Hampton
When Trust Cracks, So Does Your Brand
Branding isn’t about what you design. It’s about what people experience.
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Will Hampton
When (And Why) Warnings Get Ignored
From floodwaters to false alarms, the complex challenge of emergency notifications
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Will Hampton
The Real Reason Your Engagement Isn’t Working
Credibility comes from showing the upsides and the trade-offs
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Will Hampton
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Struggling to Keep Staff? This Small Texas City Shut Down for a Day to Fix It
Breaking bread, breaking silos: Buda’s playbook for employee retention
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Will Hampton

July 2025

If You Think Great Content Creation is Enough, You're Missing the Point
Also this week: Lessons from the Kerr County floods—and what we learned inside the EOC during a major statewide crisis
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Will Hampton
Not All Crises Start with Sirens
A new GGF series on crisis communications. We start with the murder of a University Park Fire Department Captain
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Will Hampton
“We Held the Meeting. Why Are They Still Mad?”
This week’s High Performance Communications post is about Element 3: Citizen Participation & Listening—and one of the biggest misconceptions in local…
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Will Hampton
High Five with Adam Mitchell: A Career Sparked by Love, Shaped by Leadership
From yellow legal pads to ICMA credentials, the Fuquay-Varina town manager reflects on what it takes to lead well and stay grounded
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Will Hampton
Communication culture starts at the top
It’s not about how good your PIO is—it’s about how seriously your leadership team takes communication as a core function.
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Will Hampton
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